A simple technique for finding purpose
When you are clear about your communication purpose, it makes planning and delivering your activities much easier.
When you are clear about your communication purpose, it makes planning and delivering your activities much easier.
A while back I wrote website text for a client who was setting up a new business. At the same time, I was also writing internal web pages for a professional services department at another client. The sites were very different in terms of their ultimate objective and audience groups, so the tone, feel and … Read more
This summer I’m going retro. I don’t mean with my choice of beach wear, but with the blog posts that I share. Each week during August I am going to re-publish something that I’ve written in a previous summer. Today I share with you something which I wrote way back in 2011 – it’s hard … Read more