Once again I decided to finish the year on my blog by asking some lovely people about the communications that meant something to them during the last 12 months. Unsurprisingly, perhaps, there is a political feel to several of the choices. There are also representations of how we can all do something for others and … Read more
Key messages can be tricky to get right. This is especially true if you are close to the subject matter and know all the ins and outs by heart. Or if you are producing communications for a project manager who wants to cover all bases. But it is vital for effective communication that you find … Read more
Earlier today I was in my local supermarket, trying to decide which of the 3 fantastic charities I should give my green token to, when I suddenly remembered a recent conversation with a friend who was looking for an organisation to support her through a difficult emotional time. One of the charities I was reading … Read more
A blog piece detailing the lessons charities can learn about using understanding of their audiences to improve communication.
Over the summer I am sharing examples of some of the projects I’ve been involved with over the years. I love the variety of clients I am lucky enough to work with and the ways in which I can help them communicate better in order to achieve their objectives. If you are taking the summer … Read more
Over the summer I am sharing examples of some of the projects I’ve been involved with over the years. I love the variety of clients I am lucky enough to work with and the ways in which I can help them communicate better in order to achieve their objectives. If you are taking the summer … Read more
The summer can be a funny time for organisational communication in most workplaces. At any given time, many colleagues will be away on holiday and those who are in the office may find themselves covering more work than usual. For some teams, such as the admissions teams at universities for example, the summer is the … Read more
This month, internal communications consultant, Martin Flegg, shares his advice for getting your voice heard by the leaders in your organisation. If you like what he has to say, you might also like to join him and many other internal communicators at the ‘Changing the Conversation’ conference – details at the end of his piece. … Read more
Effective communication is based on audience understanding. To build connections, communicate messages and listen to others, you need to understand them. With this knowledge you can plan communications that are meaningful and move towards achieving your organisation’s objectives. Put yourself in their shoes When I run my communications planning workshops, I often set attendees an … Read more
In this month’s guest post, my fellow communications professional, Amy Hutson, shares some top tips for ensuring that your content works hard and encourages your audience to do something as a result. While writing might be something we do every day, writing content that encourages our audience to take action can be quite a challenge. … Read more